Soaring Suds Soap Co.
Overview
Soaring Suds Soap Co. is a fast-growing personal care and lifestyle brand offering handcrafted soaps, candles, and home products through a direct-to-consumer e-commerce model.
The Challenge
As the brand scaled, Soaring Suds needed:
A modernized e-commerce experience
Stronger product storytelling
A loyalty and subscription ecosystem
A brand experience that matched their growth
They needed a creative partner who could support both brand and revenue.
The Solution
Divot delivered a full digital brand experience including:
E-commerce website design & development
Product merchandising strategy
Subscription and loyalty integration
UX optimization for mobile and desktop
Visual brand refinement
The goal was to transform the website into a true digital storefront that could support both growth and retention.
The Result
Soaring Suds now operates with:
A high-performing e-commerce platform
A polished, lifestyle-forward brand presence
A scalable subscription and rewards ecosystem
A digital experience built for long-term growth
